Indonesia has many diverse cultures of arts. So many ethnic groups inhabiting the Indonesian regions in turns increasingly enrich the wealth of Indonesian cultures spreaded from Sabang to Merauke.
he wealth of arts and cultures embedded in the various ethnic groups hold enormous economic potential when they are properly and professionally developed.
An example of art and culture is Besurek Bengkulu. This Traditional cloth is none other than indigenous batik that is exist in Bengkulu region, since all of the production processes are exactly the same as that in Java. What distinguishing them is only motif or pattern and color selection in which Besurek Bengkulu is more colorful in line with the local value of art and culture.
An example of art and culture is Besurek Bengkulu. This Traditional cloth is none other than indigenous batik that is exist in Bengkulu region, since all of the production processes are exactly the same as that in Java. What distinguishing them is only motif or pattern and color selection in which Besurek Bengkulu is more colorful in line with the local value of art and culture.
Literally, the word Besurek itself means writing. Therefore, the so-called Besurek cloth is initially always associated with hand-writing batik. But today the production of stamps and printing Besurek are also growing.
She is Hj. Rosmani Adjis, the tough woman entrepreneur, who started pioneering the development of the Bengkulu Besurek. In 1968 Hj. Rosmani began to run her business from scratch. Armed with the high spirit and batik knowledge and technique inherited from her predecessors, she started opening the business.
By employing 12 workers, Hj. Rosmani can produce Besurek for about 100 meters per week. For the production of Besurek hand-writing batik, the raw materials used are cotton and silk materials. To meet the market demand, in addition, she also produces Besurek printed clothes made of sun wash in amount of about 7,500 meters per year. However, Besurek printed clothes are not produced by Hj. Rosmani herself, but they are manufactured by printed batik factory in Java-in which the design and motif are determined by Hj. Rosmani.
“Previously, we employed 25 people in 2000.
The number of employees was deliberately reduced due to the decrease of orders. It happened since the number of artisans producing Besurek clothes has been continually increasing. So, more and more new players coming in and engage in the competition, but for us it is not the problem, we share profits, “said Hj. Rosmani.
Besurek products made Hj. Rosmani are well known in Bengkulu region. In the market, they are sold by using ‘Limura’ brand. Hj. Rosmani has claimed that her products are only marketed in the local market, only in Bengkulu. But at certain occasions many buyers from other regions coming to buy her products.
She usually sells Besurek hand-writing clothes with a more expensive price than the Besurek printed clothes. For comparison, a new set of Besurek printed clothes usually are sold at a price of Rp 50,000 to Rp 75,000, while Besurek hand- writing clothes made from silk materials are sold at a price of at least USD 1.25 million
She is Hj. Rosmani Adjis, the tough woman entrepreneur, who started pioneering the development of the Bengkulu Besurek. In 1968 Hj. Rosmani began to run her business from scratch. Armed with the high spirit and batik knowledge and technique inherited from her predecessors, she started opening the business.
By employing 12 workers, Hj. Rosmani can produce Besurek for about 100 meters per week. For the production of Besurek hand-writing batik, the raw materials used are cotton and silk materials. To meet the market demand, in addition, she also produces Besurek printed clothes made of sun wash in amount of about 7,500 meters per year. However, Besurek printed clothes are not produced by Hj. Rosmani herself, but they are manufactured by printed batik factory in Java-in which the design and motif are determined by Hj. Rosmani.
“Previously, we employed 25 people in 2000.
The number of employees was deliberately reduced due to the decrease of orders. It happened since the number of artisans producing Besurek clothes has been continually increasing. So, more and more new players coming in and engage in the competition, but for us it is not the problem, we share profits, “said Hj. Rosmani.
Besurek products made Hj. Rosmani are well known in Bengkulu region. In the market, they are sold by using ‘Limura’ brand. Hj. Rosmani has claimed that her products are only marketed in the local market, only in Bengkulu. But at certain occasions many buyers from other regions coming to buy her products.
She usually sells Besurek hand-writing clothes with a more expensive price than the Besurek printed clothes. For comparison, a new set of Besurek printed clothes usually are sold at a price of Rp 50,000 to Rp 75,000, while Besurek hand- writing clothes made from silk materials are sold at a price of at least USD 1.25 million
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